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About us

Bakers Choice is the preferred partner for professional bakers across Nigeria.

We understand that in a demanding industry, consistency, quality, and reliability aren’t optional — they’re essential. That’s why we’ve built our business around one core promise: to make sure your bakery never skips a beat. Every product we stock is selected to meet the exacting standards of professional kitchens.

Our history and success

At Bakers Choice, our journey is rooted in passion, resilience, and purpose. Founded by Princess Adedayo Adefulu, a woman shaped by discipline, love for entrepreneurship, and an unwavering commitment to quality, Bakers Choice began as a humble cake business and blossomed into a leading provider of baking essentials across Nigeria.

From running a pharmacy shop to owning one of Lagos’ top cake brands in the ’90s, Princess Adefulu’s deep understanding of the baking industry led to a powerful realization—the need to produce quality icing sugar locally. What started as a way to serve her bakery soon became a thriving business, now serving thousands of bakers nationwide.

Today, Bakers Choice stands not only for excellence but for empowerment—mentoring the next generation of decorators and baking entrepreneurs.

Watch our founder’s inspiring story and discover how Bakers Choice became a household name in Nigeria’s baking industry.

Bakers Choice has a legacy of quality and innovation spanning over 30 years. It represents the merger of the industrial operations of two family-owned businesses—Gracekal Enterprises Limited and Bakers World Limited. Today, the company processes, packages, and distributes various food products across Nigeria. What began as a modest venture has grown into a fully established industrial enterprise, now employing over 300 people, primarily vibrant young men and women from the surrounding community.

What Sets Us Apart

  • Professional-Grade Ingredients
    Our products are formulated for high output, long shelf life, and consistent results under pressure.
  • Nationwide Distribution
    Operating from our distribution hubs in Lagos, Ibadan, Abuja, Aba, Onitsha, and Port Harcourt, we keep you stocked and ready, no matter where your bakery is located.
  • Wholesale & Retail Options
    Whether you’re buying in bulk or topping up, we offer flexible supply solutions that match your scale and pace.
  • Support Beyond Supply
    With training programs, cross-selling strategies, and marketing support, we’re invested in your business growth, not just your orders.
  • Trusted by the Industry
    We’ve earned the trust of Nigeria’s top bakers by staying consistent, responsive, and committed to quality.

Management team

Princess Grace Adedayo Adefulu

Executive Chairman

Princess Grace Adedayo Adefulu

Executive Chairman

Princess Grace Adedayo Adefulu

Executive Chairman

Princess Grace Adedayo Adefulu

Executive Chairman

Videos and interview